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Jack Amery Constructions Brand Design Identity

KG Advertising recently completed a brand design identity for a new start up business – JACK AMERY CONSTRUCTIONS. The project was a referral from another client of ours which is awesome and greatly appreciated. To know a client is happy to refer us to others is a great endorsement and makes our work all the more enjoyable. As KG Advertising are a Werribee, Melbourne based advertising graphic design business and Jack Amery Constructions are a Bendigo based business all the work was handled remotely, through …

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NEW Brand Design Identity for Brella Fabrics

KG Advertisings Brella Fabrics brand design identity brief strategy was to evolve the existing out-dated but well recognised iconic Australian brand into a vibrant, modern, evocative, impact brand identity that would re-define the brand, invigorate internal Brella stakeholders, staff, supply chains and business partners, creating greater Brella brand awareness within the industry (wholesale & retail). KG Advertising’s brand design strategy was to isolate significant components of the old Brella brand design and integrate these elements into the new Brella brand identification. The most obvious graphic …

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Don’t let your brand get lost in the coding

Don’t let your brand get lost in the coding, website code and SEO (search engine optimization) are important ingredients in the architecture and construction of your website, however alone do not build reasons why website visitors should consider your business, products and services in preference to your competitors, it’s creative strategy website implementation that drives it. A web developer, code writer is not trained in the art of creative business strategy implementation and does not have the expertise to guide you through the creative thought process …

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Professional website design rewards

Whatever you are prepared to put in you can expect a beneficial to business financial return. Every business must have an ‘effective’ website and every business owner must take the responsibility of maintaining it’s website to ensure they are seen, ensuring they present their business on-line to the global marketplace distinctly, professionally, informatively and strategically creatively. To accomplish creating an effective website requires a ‘Business Website Development Strategy’ only through a strategically structured website development process coupled with a consistent brand message, tailored content creation …

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Packaging design creative services provider

KG Advertising have a proven history in creating professional packaging design and finished artwork for our clients. KG Advertising love the strategic creative design process and the final printed packaging design outcome on display for all to see, it’s a really satisfying experience and we can never get enough of, it’s addictive work. Whether it’s a new product or evolving, extending an existing range, KG Advertising’s strategic creative graphic design response objective is to deliver emotive, market and segment relevant packaging design outcomes. KG Advertising …

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Stand out brand design identification

The facts are hard to ignore, brands created without strategy lack purpose and brands that lack creativity fail to engage with customers. Businesses that engage professional creative service providers in the creation and implementation of marketing support requirements perform better than their rivals. Design has a positive impact on practically every measure of business performance. Businesses that ignore design have to compete mainly on price, in companies where professional design is integral just one third do so. Businesses that invest in professional design are more than …

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brand design image is everything

The one thing that defines, separates and identifies your business from your rivals in the first instance is your Brand Identification. The positive effect that a strategically conceived business, product or service brand identification can have on the prosperity and reach of a business, product or service is profound. Brand Design is the one marketing strategy that is able to break down barriers, build business credibility, attract new business, establish consumer loyalty and grow brand recognition. Strategic brand design identification is singularly the most valuable and important intellectual property …

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Viable cost effective alternative to main stream ad agencies

Since 1993 – KG Advertising have been providing our clients with a viable cost effective alternative to main stream ad agencies and graphic design companies. KG Advertising are a small Australian owned, Melbourne based, branding packaging advertising and graphic design company with the in-house concept to completion capabilities of providing original, inspired ‘value for investment’ strategic creative response solutions for all kinds of business advertising and promotional requirements across a broad range of marketing activities and industry sectors. Concept to completion, we have a lot of fun in the process …

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Not a problem – a solutions opportunity

KG Advertising work collaboratively with our clients, providing inspired creative problem solving expertise for the advertising, promotion and marketing of their products, goods and services. We are dedicated to our craft, valued clients and providing value for investment creative services. We’ve created a lot of effective work for a diverse range of brands, products, services, demographics, industries and industry sectors. Small, medium and large corporate organizations have all benefited from entrusting KG Advertising to come up with a creative problem solving solution for a strategic …