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Brand design identity – Premium Showers Robes

The Premium Showers and Robes brand design brief strategy was to evolve, freshen up and modernise the previous well recognised Premium brand logo. What was required? – A strong, bold and vibrant professional freshen up of a logo that has run it’s course. As part of the project brief the Premium ‘TRI COLOUR UMBRELLA’ synonymous with the Premium brand identification was to be kept as an integral logo design component. The Premium Umbrella was redrawn, resized and custom fitted with a new distinct Premium customised …

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Exhibition display design – more than creativity alone

Exhibition design is a collaborative process of knowledge integration, the integrating of many specialised & professional knowledge based disciplines: Creative problem solving knowledge. Graphic design knowledge. Architecture & interior design space knowledge. Manufacturing build process knowledge. Display stand design knowledge. Product knowledge. Engineering knowledge. Audio visualisation knowledge. Display knowledge. Digital media, lighting, and content development knowledge. Exhibition Display Design is more than creativity alone, to implement a stand-out exhibition display, creative skills alone will not get the job done. Exhibition display design integrates a wide range …

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Packaging design creative services provider

KG Advertising have a proven history in creating professional packaging design and finished artwork for our clients. KG Advertising love the strategic creative design process and the final printed packaging design outcome on display for all to see, it’s a really satisfying experience and we can never get enough of, it’s addictive work. Whether it’s a new product or evolving, extending an existing range, KG Advertising’s strategic creative graphic design response objective is to deliver emotive, market and segment relevant packaging design outcomes. KG Advertising …

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Stand out brand design identification

The facts are hard to ignore, brands created without strategy lack purpose and brands that lack creativity fail to engage with customers. Businesses that engage professional creative service providers in the creation and implementation of marketing support requirements perform better than their rivals. Design has a positive impact on practically every measure of business performance. Businesses that ignore design have to compete mainly on price, in companies where professional design is integral just one third do so. Businesses that invest in professional design are more than …

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brand design image is everything

The one thing that defines, separates and identifies your business from your rivals in the first instance is your Brand Identification. The positive effect that a strategically conceived business, product or service brand identification can have on the prosperity and reach of a business, product or service is profound. Brand Design is the one marketing strategy that is able to break down barriers, build business credibility, attract new business, establish consumer loyalty and grow brand recognition. Strategic brand design identification is singularly the most valuable and important intellectual property …

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Viable cost effective alternative to main stream ad agencies

Since 1993 – KG Advertising have been providing our clients with a viable cost effective alternative to main stream ad agencies and graphic design companies. KG Advertising are a small Australian owned, Melbourne based, branding packaging advertising and graphic design company with the in-house concept to completion capabilities of providing original, inspired ‘value for investment’ strategic creative response solutions for all kinds of business advertising and promotional requirements across a broad range of marketing activities and industry sectors. Concept to completion, we have a lot of fun in the process …

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Not a problem – a solutions opportunity

KG Advertising work collaboratively with our clients, providing inspired creative problem solving expertise for the advertising, promotion and marketing of their products, goods and services. We are dedicated to our craft, valued clients and providing value for investment creative services. We’ve created a lot of effective work for a diverse range of brands, products, services, demographics, industries and industry sectors. Small, medium and large corporate organizations have all benefited from entrusting KG Advertising to come up with a creative problem solving solution for a strategic …

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Photography for all kinds of strategic business marketing

KG Advertising image-capture (photography) is the creative digital photographic depiction of products and services to be used in effective visual communication to sell an idea. From digital-image-capture to re-touching, enhancing and manipulation of digital images, it’s all part of our creative service. Art Direction is not an extra cost it’s inclusive in the delivery cost of our in-house photography service. Whether we are photographing digital imagery for advertising, products, food, fashion, portraits, architecture, interior design, events, displays, presentations, exhibitions, promotions, websites, brochures or catalogues the attention to …

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Photography Restoration Service

Our photograph restoration retouching service is a favourite amongst our clients, friends and family. We all have old photographs of family historical events and people of significance to us, many of these old photographs will have been stored poorly, neglected or just faded with age. KG Advertising’s Robert Kelzke has a load of experience in photograph restoration retouching and has spent many hours restoring old photographs directly with paint and brush techniques or digital scanning of old photographs to be restored digitally to ensure images …