We are often asked by new clients and associates what is the meaning behind your brand logo. Well the answer is simple in the beginning we used our name and what we did as our business identification descriptor which was KELZKE GRAPHICS since our inception in 1993 we have evolved to meet the needs of our clients and graphic design become advertising design, so the brand become KELZKE GRAPHICS (KG) ADVERTISING DESIGN (AD) = KGAD. We wanted to recognise, pay tribute to our history, not throw the baby out with the bath water and grow the brand logo to reflect the business we are today. Besides clients were having trouble pronouncing our name it was easier to re-brand.
So there you have it KGAD was conceived, it rolls of the tongue and makes it easier to answer the phones.
KG Advertising Design – creative response solutions for strategic business marketing objectives. brand. pack. print. web. promo. photography.